I-Google imemezela ukuvinjelwa kwesikhangiso se-Chrome emhlabeni jikelele
I-Google imemezele namuhla ukuthi isivimbeli sesikhangiso se-Chrome siyakhula emhlabeni wonke kusukela ngomhlaka-9 Julayi 2019. Njengokukhishwa kokuqala kwesivimbeli sesikhangiso ngonyaka odlule, idethi ayiboshelwe ekukhishweni okuthile kwe-Chrome. I-Chrome 76 okwamanje ihlelelwe ukuthi ifike ngoMeyi 30 kanti i-Chrome 77 ihlelelwe ukwethula ngoJulayi 25, okusho ukuthi i-Google izonweba ukufinyelela kwesiphequluli sayo seseva yesikhangiso ngasohlangothini lwayo.
Ngonyaka odlule i-Google yajoyina i-Coalition for Better Advertising, iqembu elihlinzeka ngemibandela ethile yokuthi imboni ingathuthukisa kanjani ukukhangisa kubathengi. NgoFebhuwari, i-Chrome yaqala ukuvimba izikhangiso (kuhlanganise nalezo eziphethwe noma eziboniswa i-Google) kumawebhusayithi abonisa izikhangiso ezingahambelani, njengoba kuchazwe umfelandawonye. Uma umsebenzisi we-Chrome evakashela ikhasi, isihlungi sesikhangiso sesiphequluli sihlola ukuthi lelo khasi elesayithi elehlulekayo yini kumibandela yezikhangiso ezinhle. Uma kunjalo, izicelo zenethiwekhi yekhasi zihlolwa ngokuqhathaniswa nohlu lwamaphethini e-URL ahlobene nesikhangiso futhi noma yikuphi okufanayo kuzovinjwa, kuvinjwe isibonisi ukuthi siboniswe. konke izikhangiso ekhasini.
Njengoba i-Coalition for Better Ads imemezele kuleli sonto ukuthi yandisa amazinga ayo ezikhangiso ezinhle ngaphandle kwaseNyakatho Melika naseYurophu ukuze ihlanganise wonke amazwe, i-Google yenza okufanayo. Ezinyangeni eziyisithupha, i-Chrome izoyeka ukubonisa zonke izikhangiso kumasayithi kunoma yiliphi izwe elivame ukubonisa "izikhangiso eziphazamisayo".
Imiphumela kuze kube manje
Kudeskithophu, kunezinhlobo ezine zezikhangiso ezivinjiwe ze-APA: izikhangiso eziqhamukayo, izikhangiso ezidlala ngokuzenzakalela zevidiyo ezinomsindo, izikhangiso eziphakeme ezinamanani aphansi, nezikhangiso ezinkulu ezinamathelayo. Kuselula, kunezinhlobo eziyisishiyagalombili zezikhangiso ezivinjiwe: izikhangiso ezizivelelayo, izikhangiso eziphakeme, ukuminyana kwezikhangiso ezingaphezu kwamaphesenti angu-30, izikhangiso ezipopayi ezikhanyayo, izikhangiso ezidlala ngokuzenzekelayo zevidiyo ezinomsindo, izikhangiso zeposi ngokubala wehla, izikhangiso zesikrini esigcwele, nokuhle izikhangiso zesitika.
Isu le-Google lilula: Sebenzisa i-Chrome ukuze unciphise imali engenayo yezikhangiso ezivela kumawebhusayithi abonisa izikhangiso ezingahambelani. Ukuze uthole uhlu oluphelele lwezikhangiso ezigunyaziwe, i-Google inikeza umhlahlandlela wokuzijwayeza ongcono kakhulu.
I-Google namuhla futhi yabelane ngemiphumela yangaphambi kwesikhathi yokuvimba izikhangiso ezivela ku-Chrome e-US, Canada, naseYurophu. Kusukela ngomhlaka-1 Januwari 2019, izingxenye ezimbili kwezintathu zabo bonke abashicileli ababengahambisani ngesikhathi esisodwa basekumeni okuhle, futhi ngaphansi kwephesenti elingu-1 ezigidini zamasayithi abuyekezwa yi-Google izikhangiso zabo zihlungiwe.
Uma ungumnikazi wesayithi noma umlawuli, sebenzisa I-Google Search Console Abuse Experience Report ukuze uhlole ukuthi ingabe isayithi lakho liqukethe izigameko ezihlukumezayo ezidinga ukulungiswa noma ukususwa. Uma kukhona okutholakele, unezinsuku ezingu-30 zokukulungisa ngaphambi kokuthi i-Chrome iqale ukuvimba izikhangiso kusayithi lakho. Kusukela namuhla, abamemezeli abangaphandle kweNyakatho Melika naseYurophu nabo bangasebenzisa leli thuluzi. Umbiko Wokuzizwisa Okuhlukumezayo ubonisa ukuzizwisa kwezikhangiso eziphazamisayo kusayithi lakho, wabelana ngesimo samanje (impumelelo noma ukwehluleka), futhi ikuvumela ukuba uxazulule izinkinga ezisalindile noma uphikise isibuyekezo.
Ukuvimbela izikhangiso ezikhethiwe
I-Google isho kaningi ukuthi ingathanda ukuthi i-Chrome ingavimbeli nhlobo izikhangiso. Umgomo wayo oyinhloko ukuthuthukisa umuzwa kuwebhu. Eqinisweni, inkampani yasebenzisa isivimbeli sesikhangiso se-Chrome ukuze ibhekane "nokuhlangenwe nakho okuhlukumezayo" - hhayi nje izikhangiso. Ithuluzi liyindlela yokujezisa amasayithi amabi kunethuluzi lokuvimbela izikhangiso.
I-Google iphawule esikhathini esidlule ukuthi abavimbeli bezikhangiso balimaza abashicileli (abanjenge-VentureBeat) abakha okuqukethwe kwamahhala. Ngakho-ke, i-block blocker ye-Chrome ayivimbi zonke izikhangiso ngezizathu ezimbili. Okokuqala, izophazamisa yonke imali engenayo ye-Alfabhethi. Okwesibili, i-Google ayifuni ukulimaza elinye lamathuluzi ambalwa okwenza imali kuwebhu.
Ukuvinjwa kwezikhangiso okwakhelwe ngaphakathi kwe-Chrome ngolunye usuku kunganciphisa ukusetshenziswa kwezinye izivimbeli zezikhangiso zezinkampani zangaphandle ezivimba ngokusobala zonke izikhangiso. Kodwa okungenani okwamanje, i-Google ayenzi lutho ukukhubaza izivimbeli zezikhangiso, kuphela izikhangiso ezimbi.
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